Context status: Closed
When: 10-Jul-12 - 25-Sep-12
Who: All Designers
Copyright: Full Copyright
Context partner: IED
THEME – – ANNEX A
Description of the Theme: ‘Design (for) Emergency’
IED calls young creatives to develop ideas and projects describing ‘Design (for) Emergency’: please apply this concept to the area of studies that you prefer, Fashion, Design, VisualCommunication, Management.
“Emergency” means a serious situation or occurrence that happens unexpectedly and demands immediate action, a condition of urgent need for action or assistance. Our goal is to show how the design can be a useful guide for real emergency situations, how can you exploit design to find solutions for natural disasters/catastrophes, urban and domestic problems, how design can be a significant element for new proposals, in order to improve the world and the life of its inhabitants.
The Candidates have to propose some new ideas linking between design, emergency, innovation, individual experiences and global needs: they will have to propose innovative suggestions in order to prevent or to face emergency situations and to present these solutions to an international audience.
For each IED area a briefing has been defined.
Candidates must develop the theme related to the Master program they wish to apply for; the choice of the element to design or describe depends on the course you choose.
The technical details to present the Concepts are described in the section 4 of the below Regulations.
Master of Product Design Labs, Master of European Design Labs, Design for Social Business, Global Design, Interior Design, Product Design, Food Design, Handicraft and Self Production design, Yacht Design, Transportation Design, Advanced Design for Mobility, Sustainable Architecture
Please adapt the project to the program of your choice, considering the below guidelines:
design a space, an exhibition, a shop, an office, a building (Interior Design, Sustainable Architecture); for example, you can design a safe building, a shelter for children or old people, find solutions for an area or a city affected by natural catastrophes like floods, earthquakes, shortage of water.
design an object, a product (Product Design, Product Design Labs, Handicraft & Self-Production Food Design); for example, create an object, develop a product that can prevent accidents at home or in the office, find a solution for food distribution in emergency situations, for mobile communications in extreme weather conditions, for energy supply outside urban environments.
design a car, a bike, a yacht, a train (Transportation Design, Yacht Design, Advanced Design for Mobility); the chosen mean of transport should be suitable for emergency conditions, for example allowing to carry a big number of people, to work in difficult conditions, to offer the possibility to treat injured or ill people.
create a design solution or strategy, an innovative action plan, useful to manage emergency conditions (Design Management, European Design Labs, Design for Social Business).
All the proposed design elements must represent or being connected with your ‘Design (for) Emergency’, your creative solution for a emergency problem.
IED VISUAL COMMUNICATION
European Master of Fine Art Photography, Scenography, Graphic Design: Technology and Strategic Creativity, Interactive Interfaces Design, Master of Communication Design Labs, Brand Design, Graphic Design
Briefing: express yourself designing a visual communication tool, such as a promocard, a flyer, a poster, a video (maximum 30 seconds), some illustration drawings, an interactive exhibition, some motion graphics, a photogallery, a videogame, a website, a 3D animation, a graphic interface, an application for mobile phones, a cartoon or other, depending on the course of your choice, which represents or characterizes your perception of the emergency concept, or justifies your feelings, or describes an emergency solution. For example, you can create an advertisement, a billboard, a guide, a kit for preventing or help solving domestic problems, those common in large cities (floods, water shortages, etc..) and those caused by natural disasters.
Briefing for the Area of Fashion Design or Fashion Accessories Design: design a piece of clothing, a dress, an accessory, some shoes, a sustainable outfit or anything connected with Fashion based on a personal and creative emergency strategy; this could be for example a pair of shoes that prevents old people from slipping, some thermic underwear for the homeless…You could also imagine to produce a Fashion collection for a famous brand, as a piece of solidarity with the victims of an extreme natural event.
Briefing for the Area of Fashion Communication: describe or create a trendy style or fashion image, or a public relation network which could be created starting from a emergency condition, as a solution for that or inspired or not by an already existing fashion trend.
Briefing for the Area of Management: create a Fashion event or a marketing campaign connected to the prevention of an emergency situation, or a fund raising campaign for countries affected by natural disasters.
Briefing: bring into expression your idea about an emergency situation, creating a project related to a brand, an existing one or a completely new one (Brand Management and Communication);
express an innovative business idea, based on a design concept for emergency, linked to the social field, or showing your creative strategic thinking for emergency issues (Communication Design Labs, Strategic Design Labs); create an advertising or communication campaign to prevent or to face an emergency situation or about one specific case of emergency, related to the cultural heritage of one specific country or environment, using all the new media tools (Arts Management, Business Administration for Arts and Cultural Events); always try to express visually your ideas, presenting your project through images or videos.
Submit your concepts How-To
Step 1. Click here to fill in the identifying entry card form online (compulsory)
Step 2. Submit your concept online (available after step one is done any time after login)
- Concept as described in the briefing, accompanied by a Title and Description
- The Candidate will submit up to 5 pictures, scans or drawings of the Concept. Digital images must be supplied in Jpeg 72dpi format with a minimum width of 600 pixel, optimized for the Web (maximum 2Mb file size).
- The Candidate can submit a link to a video previously uploaded on ied.tv or Youtube.com or Vimeo.com, or an attachment in .doc .pdf .ppt or .keynote format (maximum 2Mb file size).
Step 3. Send by email to email@example.com the following documents, depending on the program of your choice (please check online onwww.ied.edu the admission conditions in Italy and Spain for the Master programs):
- CV and motivation letter;
- Copy of passport;
- Certificate of knowledge of language of tuition;
- Portfolio or essay (if available, depending on the program of choice).
We remind students that a bachelor with transcript or equivalent qualification, related to the program of choice, is also required in order to be admitted to IED Master programs. Students will be asked to submit a copy of their bachelor with transcript when starting the admission process.
REGULATIONS FOR THE PARTICIPATION INTO THE INTERNATIONAL SELECTION ‘Design (for) Emergency’
FIRST EDITION ACADEMIC YEAR 2012-2013
1.1 Through the networkwww.creativecontexts.com Istituto Europeo di Design S.p.A. wishes to promote the interaction between young designers starting and promoting specific contests of Design, Fashion and Visual Communication, with the purpose of stimulating, through “common creation”, the conception, development and possibly the realization of a product.
1.3 The purpose of the contests is to assign n. 31 scholarships for attendance of IED Master programs for the 2012-2013 academic year, covering different amounts of the tuition fees of the program of choice.
1.4 The contest ‘Design (for) Emergency’ (the “Contest”) is controlled by the present regulations and will take place, through all the phases detailed below, from the 10th of July 2012, date of publication of the Regulations, until September 2012.
2. Participation and requirements for admission
2.1 Participation to the Contest is subject to the registration to the network creativecontexts.com and to the acceptance of the present Regulations.
2.2 Participation is strictly reserved to all international Candidates aged between 18 and 40 years not residing in Italy or Spain in possession of a bachelor degree or equivalent qualification. Italian and Spanish Candidates residing abroad are considered international and therefore allowed to participate. The candidates must be 18 within the starting date of the program.
2.3 IED employees and consultants are not allowed to participate to the Contest.
2.4 Providing the personal data required by the registration form, the Candidate will have to create an identification code (Username) ad a password (Password). The Candidate, knowing the legal consequences of supplying false data, will supply precise, complete, true and correct data.
2.5 Processing of personal data will be respectful of the attached information as per D. Lgs. n. 196/03 on personal data protection. None of the data required for registration can be considered sensible under the above mentioned decree.
2.6 The Candidate is informed that knowledge of his Username and Password by third parties will grant them access to the Candidate’s personal area of the site in his name. The Candidate is thus bound to keep the secrecy of his access data with the maximum diligence.
2.7 The Candidate will be held liable or accountable for any damage and damaging consequence occurred to IED for the infringement of the rule stated above.
3. Contest and creative works (“Concepts”) of the Candidate
3.1 Any registered Candidate can participate to the Contest, filling in the provided form in every part and, having agreed to these regulations, sending to the Website not later than the 25th of September 2012 11.59am (GMT+1 – italian time) his creative works (“Concepts”) featuring images and videos accompanied by a description in the language in which the course will be held, respecting features and formats detailed in par. 4 and the subject of the Contest given in the Contest Theme (Annex A) attached to the present Regulations and published on the Website.
3.2 Each candidate may take part in only one of the categories of the special project for only one course. The candidates participating temporarily in other IED special projects for scholarships cannot participate into this award.
3.3 With his participation to the Contest, and in any case with the submission of the Concepts, the Candidate fully agrees with these Regulations.
3.4 The Candidate grants the Concepts submitted to the Website are the result of his personal work and, knowing the legal consequences of false declarations, also grants that the Concepts:
- are the fruit of his personal and original intellectual work, and do not constitute counterfeiting and/or plagiarism;
- do not infringe law, order and public decency;
- do not violate any intellectual property right, both registered or not, of third parties such as, but not limited to, copyrights, brands and patents;
- do not violate any right of third parties accorded by law, contracts, customs and traditions;
- were made with all necessary authorizations and/or releasing from all individuals involved in their realization.
3.5 The Candidate grants his full personal liability for the content, lawfulness, nature, quality and truthfulness of the Concepts and Comments published on the Website, expressly releasing IED and his assignees from any duty of verification and control on them.
3.6 Any liability of IED and his assignees for any Concept published on the Website is expressly excluded. The Candidate will hold IED and his assignees harmless from any request for reparation or compensation coming by third parties as a consequence of the publication of his Concepts.
3.7 The Candidate grants to hold IED and his assignees harmless, materially and in court, from any loss, damage, liability, cost or expense, including legal costs, deriving from any breach of this paragraph 3.
4. Concepts features and format
4.1 In order to participate to the Contest, the Candidate will have to fill and submit a form of delivery of the Concept, giving a title to the Concept itself and explaining its leading idea in ten lines of text in the language in which the course will be held.
4.2 The Candidate will submit up to 5 images, pictures, scans or drawings of the Concept. Digital images must be supplied in Jpeg 72dpi format with a minimum width of 600 pixel, optimized for the Web (maximum 2Mb size).
4.3 The Candidate can submit a link to a video previously uploaded on ied.tv or Youtube.com or Vimeo.com, or an attachment in .doc .pdf .ppt or .keynote format (maximum 2Mb file size).
4.4 Requirements detailed in par. 4.1 and 4.2 are compulsory for the participation to the Contest, while what described in par. 4.3 is optional.
5. Required documents
- Entry card online duly filled in for acceptance of the rules of the selection;
- CV and motivation letter in the language of the chosen course;
- Copy of passport;
- Certificate of knowledge of language of tuition;
- Portfolio or essay (if available, depending on the program of choice);
- Concept as described in the briefing submitted to the website creativediary.net.
6.1 IED offers as a reward n. 31 scholarships covering different amounts of the tuition fees for the chosen course, following the below scheme:
- n. 7 full scholarships covering total tuition fee for the academic year. The winners of full scholarships will pay only the enrolment fee.
- n. 24 partial scholarships covering the 50% of the tuition fee of the academic year. The winners of partial scholarships will pay the enrolment fee and 50% of tuition fee.
6.2 The scholarship will cover just the tuition fees, following the specified scheme. Enrolment fee, housing and other costs shall be covered by the winners.
7. Scholarships IED locations and Courses
7.1 The scholarships available at the different IED locations will be:
IED Milan: n. 7 partial scholarships;
IED Rome: n. 2 full scholarships and n. 2 partial scholarships;
IED Turin: n. 1 full scholarships and n. 3 partial scholarship;
IED Cagliari: n. 1 partial scholarship;
IED Florence: n. 1 full scholarship, n. 1 partial scholarship;
IED Madrid: n. 2 full scholarship and n. 5 partial scholarships;
IED Barcelona: n. 5 partial scholarships.
7.2 The full scholarships will be assigned, no matter of the program of choice, depending of the level of the presented Concepts, following the above scheme. In case the level of the Concepts, for one or more of the below mentioned programs, will not be considered sufficient by the Panel defined in par. 6, no scholarship will be assigned.
7.3 Scholarships are put up as a prize for the following IED courses:
IED VISUAL COMMUNICATION
Global Design, bilingual, IED Barcelona
8. Selection of winners and Panel
8.1 The Concepts received, after a first evaluation, will be published on the selection website http://creativediary.net/, and could be object of comments, public appraisals and voting exclusively for statistical aims, until maximum 60 days after the selection deadline.
8.2 The Concepts evaluation will be conducted by a Panel made of 4 principals (or school representatives) of Design, Visual communication, Fashion and Management Schools.
8.3 The evaluation will be made by the Panel, unquestionably.
8.4 The IED representatives may call the authors of the best Concepts for an interview.
8.5 The Panel may decide unquestionably not to assign the scholarship for one or more courses, if the level of the Concepts received for those program will be considered unsatisfactory.
8.6 The winners will be notified by email or phone by the IED representative. The winners must send a formal acceptance letter by e-mail to firstname.lastname@example.org, within three days after the result is received. If the winner fails to meet this requirement, the scholarship will be automatically considered as ‘refused’ and the Panel may decide, unquestionably, to grant it to another Candidate. After the winner accepts the scholarship, he/she will have a 15-day deadline to enroll the course for which the scholarship was granted.
9. Conditions and general Terms of Participation
9.1 In order to be published, Concepts should be presented in accordance to the terms described in the preceding sections of this regulation and must also include the identifying entry card attached. 9.2 The Concepts without entry card will not be accepted. The entry card must be completed in all points including the full name, birth date, contacts, country of origin, previous studies, chosen course and city where the course will be held, the source of information (by whom you have been informed about IED). Incomplete entry cards are not valid.
9.3 Incomplete Concepts, which do not meet the requirements, or which do not have the elements referred above, or which contain wrong or unreadable data, or sent after 12.00 am, 25th of September 2012 (GMT+1 – italian time), will not be considered valid.
9.4 Once the Candidate has sent the Concept and passed the first step, the Concepts cannot be modified or changed any more. The Concepts and related documents should be sent in one email preferably.
9.5 The Candidates guarantee to follow the below indicated compulsory conditions for submission of the Concepts:
- Concept must be created and realized only by the participant presenting it;
- Concept must be original and cannot be subject of a copy or plagiarism;
- Concept must not be under any property or royalty rights, or copyrighted;
- Concepts cannot contain offensive, violent context against the human rights or dignity, otherwise such projects will be rejected.
9.6 The Panel may, unquestionably, exclude from the selection any Concept that does not comply with the above terms.
9.7 IED does not assume any responsibility for conditions that are not imputable to it and that shall compromise the project remittance, such as: losses or delays due to electronic devices.
10. Property and Right concerning Concepts
10.1 The intellectual property rights of the Concepts always pertain to the author.
10.2 The Candidate, with his participation to the Contest and the consequent publication of his Concepts in the Website, giving up any indemnity and/or refund and independently from the awarding of a prize, grants for free and permanently to IED the right to use submitted Concepts to promote and divulge the Website and IED activities, with mention of the Concept’s author.
11. Contents owned by IED, Concepts and Comments, external links
11.1 Save for Candidates’ Concepts and Comments, IED owns and can use every other content of the Website, including, but with no limitation to, text, software, fonts, graphics, pictures, sounds, music, videos, interactive elements (IED Content). Such Content is protected by copyright, brand rights and other intellectual property rights owned by IED and its licensees.
11.2 IED Content cannot be downloaded, copied, reproduced, distributed, transmitted, spread, visualized, sold, licensed or exploited in any other way without prior written consent by IED or its licensees.
11.3 The Candidate accepts and agrees that the Concepts and Comments on the Website are under the exclusive responsibility of the individuals they come from.
11.4 IED is not bound to control and supervise the Concepts and Comments submitted and published on the Website, and accordingly IED does not grant their truthfulness, correctness or quality. Under no circumstance IED will be held liable or accountable for Concept or Comments that for any reason are found illicit, illegal or offensive.
11.5 IED reserves the right not to publish and to remove from the Website any Concept or Comment in manifest breach of these Regulations, inopportune or reprehensible. IED reserves the right to modify the Concepts submitted by Users by all means necessary to allow their publication on the Website.
11.6 The Website may include links to other websites or resources not owned or controlled by IED. Users accept and agree that under no circumstance IED will be held liable or accountable for the contents, advertisings, services or products present in such external links.
12. Exclusion of warranties
12.1 IED does not states nor grants that the Website and its functions are flawless or satisfy certain standards, needs or requests of the User.
12.2 IED does not states nor grants that use of the Website and its functions will be prompt, uninterrupted, assured or flawless, nor that the information and contents on the Website are correct, truthful and/or reliable.
12.3 Under no circumstance IED will be held liable or accountable towards Candidates or third parties for any damage consequent, accidental, indirect or of any other nature, predictable or unpredictable, deriving from the use or the impossibility to use the Website.
12.4 IED will not be liable for imprecisions, inaccuracies or delays due to force majeure.
12.5 IED is not liable for improper use of the Website and does not grant nor authorize its use in any application potentially dangerous for people or properties.
12.6 The Candidate grants that he will hold IED harmless from any consequence deriving for improper, illicit or undue use of the Website.
12.7 Consequently, the Candidate declares himself solely liable towards IED and third parties for any and every behavior or fact punishable by law during the utilization of the Website.
13. Obligations of the Candidate
13.1 The Candidate binds himself:
a) not to damage or violate, directly or indirectly, the Website;
b) not to divulge or cede, directly or indirectly , usernames, passwords, access codes and login data to the Website;
c) not to reproduce, copy, distribute in part or in whole, by commercial or non-commercial ends, the Website, the Concepts and IED Contents published on the Website, by no means, not electronic nor printable;
d) not to perform any action that can compromise the security of the Website;
13.2 It is expressly forbidden to the Candidate:
a) to submit, upload and/or publish material protected by copyright, unless the Candidate is the owner of such right or has been authorized by the owner;
b) to submit, upload and/or publish material that disclose industrial secrets unless the Candidate is the owner of such secrets or has been authorized by the owner;
c) ) to submit, upload and/or publish material that violates intellectual property rights, privacy rights or rights deriving from advertising contracts;
d) to submit, upload and/or publish material that is illicit or against law, order and public decency;
e) to submit, upload and/or publish material containing improper expressions or violating someone else’s dignity or decency;
e) to submit, upload and/or publish sexually explicit material;
f) to submit, upload and/or publish promotional material, junk mail, spam or any other unrequested or unauthorized form of solicitation;
g) to falsify his identity;
h) to submit, upload and/or publish material containing computer viruses and/or other codes or files or programs created to interrupt, destroy, damage or limit the operation of softwares, hardwares, websites or telecommunication installations belonging to IED or third parties;
13.3 Any verified breach of this paragraph 12 will determine the right of IED to resolve this agreement and remove the Candidate and his Concepts and Comments from the Website, reserved the right of IED and/or third parties to compensation for damages.
14. Term of registration and withdrawal
14.1 Registration to the Website has unlimited duration, save for withdrawal or other causes of cancellation, starting from the date of registration.
14.2 The Candidate has the right to cancel at any time his registration to the Website, notifying IED with an email to the address email@example.com and specifying his username and password. No request of cancellation without the required data will be accepted.
14.3 IED will disable the Candidate’s username and password, removing from the Website all the Concepts and Comments submitted by the Candidate.
14.4 Any breach of the obligations detailed in par. 2.4, 3.4, 7.5, 9 and 11, will give IED the right to cancel at any time, with no notice and no penalty, the registration of the Candidate to the Website, removing from it all the Concepts and Comments submitted by the Candidate.
15. Law and jurisdiction
15.1 This Agreement and any dispute or claim arising out of or in connection with it or its subject matter or formation (including non-contractual disputes or claims) shall be governed by and construed in accordance with Italian law.
15.2 The court of Milan (Italy) shall have exclusive jurisdiction to settle any dispute or claim that arises out of or in connection with this Agreement or its subject matter or formation (including non-contractual disputes or claims).
Information as per sec. 13 of the Code on protection of personal data (D. Lgs. 196/03)
(*) The Candidate is bound to read entirely the text, using the vertical scroll bar, and to click in the apposite space for acceptance and consent to data processing.
In accordance with sec. 13 of the Code on protection of personal data (D. Lgs. 196/03) we inform you about the processing of your personal data performed by IED regarding to your participation to the Contest “Design (for) Emergency” and to the use of the websites www.creativediary.net and www.creativecontexts.com (the “Websites”). According to the mentioned decree, the processing of your data will be respectful of the principles of correctness, lawfulness, transparency and protection of your privacy and your rights.
1) Your personal data, including your image, will be handled only to consent your participation to the Contest for the potential assignment of prizes and the supplying of services usable through the Websites, and for all connected activities.
In addition to the uses mentioned above, your personal data may be handled to fulfill obligations set by domestic and European law.
Supplying your data is compulsory for the purposes mentioned above. The lack of their transmission, even partial, or the communication of incorrect data, may have as a consequence the impossibility to supply you the requested service;
2) Given you explicit consent and until its withdrawal your personal data, including your image, will be transmitted to companies, agencies, syndicates, associations and/or third parties in general in order to assignment of the prizes or in order to favor your potential collaboration or stages with such parties. The consent to the data processing described in this paragraph is necessary to participate to the Contest.
3) Given you explicit consent and until its withdrawal your personal data will be also handled for the following purposes, connected to the ones listed above: a) to elaborate studies and marketing researches; b) to send even by means of SMS, fax, mail and/or email advertising and informative material regarding IED and his assignees; c) to send interactive commercial communications; d) to gather data on the level of users’ satisfaction about supplied services (even through third parties).
You will be able to withdraw the consent given for the purposes above at any time, sending a request by email to: firstname.lastname@example.org specifying the Username and Password given at the registration to the Websites. No request of cancellation without the required data will be accepted.
Data Processing detailed in par. 1), 2) and 3) will be manual (i.e. on paper support) and/or automatic (i.e. using computer devices) according to the procedures set by law.
In addition to IED employees, some of the processing of your data may be performed by third parties, to whom IED entrust some activities (or parts of them) functional to the supplying of the above mentioned services. In such cases those parties will be appointed as subjects in charge of data processing, and will receive adequate operative instructions, especially regarding the necessary security measures to ensure privacy and data security.
The subjects in charge of the processing of your personal data are IED – Istituto Europeo di Design S.p.A., based in Milano, via Bezzecca n. 5 tel. 02. 5796951. fax: 02 5468517, In order to exercise the rights set by sec. 7 of the Code mentioned above, which we report integrally below, you can address the subjects in charge of data processing.
IED – ISTITUTO EUROPEO DI DESIGN SPA
Sec. 7 D. Lgs. 196/03 “Right to access to personal data and other rights”
1. A data subject shall have the right to obtain confirmation as to whether or not personal data
concerning him exist, regardless of their being already recorded, and communication of such data in
2. A data subject shall have the right to be informed
a) of the source of the personal data;
b) of the purposes and methods of the processing;
c) of the logic applied to the processing, if the latter is carried out with the help of electronic
d) of the identification data concerning data controller, data processors and the
representative designated as per Section 5(2);
e) of the entities or categories of entity to whom or which the personal data may be
communicated and who or which may get to know said data in their capacity as designated
representative(s) in the State’s territory, data processor(s) or person(s) in charge of the processing.
3. A data subject shall have the right to obtain
a) updating, rectification or, where interested therein, integration of the data;
b) erasure, anonymization or blocking of data that have been processed unlawfully,
including data whose retention is unnecessary for the purposes for which they have been collected
or subsequently processed;
c) certification to the effect that the operations as per letters a) and b) have been notified, as
also related to their contents, to the entities to whom or which the data were communicated or
disseminated, unless this requirement proves impossible or involves a manifestly disproportionate
effort compared with the right that is to be protected.
4. A data subject shall have the right to object, in whole or in part,
a) on legitimate grounds, to the processing of personal data concerning him/her, even though
they are relevant to the purpose of the collection;
b) to the processing of personal data concerning him/her, where it is carried out for the
purpose of sending advertising materials or direct selling or else for the performance of market or
commercial communication surveys.
Valentina Caro Rojas
Debora Di Berardino
Fabrizio De Lucia